Overview

Reific (“we,” “our,” or “us”) is based in the European Union and acts as the data controller for our marketing website and related communications. This Privacy Policy describes how we collect, use, and protect personal data when you visit reific.app or use our services.

If you use our services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree, please do not use the site or services.

Information We Collect

Information You Provide

We collect the following categories of personal data you provide to us:

Contact information (name, email address), including waitlist sign-ups
Account credentials
Payment and billing information
Communications you send to us
Feedback and survey responses

Our waitlist form is hosted by Google Forms. If you join the waitlist, your email address is collected through Google and used only to send launch notifications.

Information Collected Automatically

When you access our services, we may automatically collect:

Device information (browser type, operating system)
Log data (IP address, access times, pages viewed)
Usage data (features used, interaction patterns)
Session recordings with masked input fields
Cookies and similar tracking technologies

CAD Files and Design Data

When you use our rendering services, we process CAD files you upload. These files are processed in isolated compute environments and are not retained beyond what is necessary to deliver your requested outputs, unless you explicitly choose to store them in your account library. We do not access, analyze, or use your design data for any purpose other than providing the services you request.

Legal Bases for Processing

We process personal data under the following legal bases, as applicable:

Contract: To provide the services you request and manage your account
Legitimate Interests: To secure, maintain, and improve our services
Consent: For certain optional features and communications
Legal Obligation: To comply with applicable laws and regulations

How We Use Your Information

We use collected information to:

Provide, maintain, and improve our services
Process transactions and send related information
Send administrative messages, updates, and security alerts
Respond to your comments, questions, and support requests
Monitor and analyze usage trends to improve user experience
Detect, prevent, and address technical issues or fraud
Comply with legal obligations

Analytics and Tracking

We use analytics services, including PostHog, to understand how users interact with our website and services. These tools may collect information about your visits, including pages viewed, time spent, and actions taken, to improve our services and user experience.

We also use session recording to understand user behavior. Sensitive input fields are masked in these recordings, and we do not intentionally capture form input values. We do not sell personal information or use it for advertising. For more details, see our Cookie Policy.

Cookies

We use cookies and similar technologies to operate the site and understand usage. You can learn more about the cookies we use and how they work in our Cookie Policy.

Information Sharing

We do not sell your personal information. We may share your information only in the following circumstances:

Service Providers: With third-party vendors who perform services on our behalf (payment processing, hosting, analytics)
Legal Requirements: When required by law or to respond to legal process
Protection: To protect the rights, property, or safety of Reific, our users, or others
Business Transfers: In connection with a merger, acquisition, or sale of assets
With Consent: When you have given us permission to share your information

A current list of subprocessors is available on our Subprocessors page.

Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. This includes encryption in transit and at rest, access controls, and regular security assessments.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Waitlist emails are retained until launch notifications are completed or you request deletion. CAD files uploaded for rendering are automatically purged after processing unless you choose to save them to your account.

Your Rights Under GDPR

If you are located in the EU or UK, you have rights under the General Data Protection Regulation (GDPR), including:

Right of Access: Request a copy of your personal data
Right to Rectification: Request correction of inaccurate data
Right to Erasure: Request deletion of your data (“right to be forgotten”)
Right to Restrict Processing: Request limitation of how we use your data
Right to Data Portability: Receive your data in a structured, machine-readable format
Right to Object: Object to processing based on legitimate interests
Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent

To exercise these rights, please contact us at privacy@reific.app. We will respond to your request within 30 days.

You can also use our Data Requests page for guidance on submitting a request.

You also have the right to lodge a complaint with your local supervisory authority.

International Data Transfers

Your information may be transferred to and processed in countries outside the European Economic Area (EEA) where our service providers operate. When transfers occur, we use appropriate safeguards such as Standard Contractual Clauses to protect your information.

California Privacy Notice

This section provides additional information for California residents under the California Consumer Privacy Act (CCPA/CPRA).

No Sale or Share: We do not sell or share personal information as defined by CCPA/CPRA.
Rights: You may request access, deletion, or correction of your personal information.
How to Exercise Rights: Contact privacy@reific.app or use our Data Requests page.

Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the “Last updated” date. Your continued use of our services after any changes indicates your acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Reific
Email: privacy@reific.app